Playa Bowls Case Study
Learn how Playa Bowls was able to increase daily online orders by 370% in the first 8 months with Chowly.
At a Glance
Introduction
Since its founding in 2014, Playa Bowls has grown from a blender, a patio table, and a fridge to nearly 100 stores nationwide, with thousands of employees, and a mission to lead communities in healthy, sustainable living. As they continue to expand, Playa Bowls partnered with Chowly to gain control of their off-premise operations and expand their digital presence.
Situation
The Playa Bowls brand is made up of corporate, joint venture, and franchised locations all operating with the Clover POS system. Many stores leveraged a few third-party marketplaces such as DoorDash and Uber Eats, but it often seemed the burden of tablets and manually managing online orders outweighed the benefits. The tablets often had to be turned off if a store did not have the staff to enter in orders.
The Challenges
Hesitant to add on new delivery platforms
Inefficient process for managing third-party orders
Not reaching full off-premise opportunities
The Solution
Playa Bowls locations that have integrated with Chowly have been able to roll out numerous online ordering solutions in an efficient and cost-effective manner. The brand saw a 392% increase in sales so far in 2020. The average daily order totals have jumped 370% now that each store is maximizing its online time and efficiency with managing third-party orders.
Results
"“We have seen a large uptick in our third-party delivery business since integrating with the Chowly platform. The stores using Chowly have been able to add on new marketplaces and reach our customers who are looking for the convenience of delivery.”"
Warren Sidosky
Chief Financial Officer at Playa Bowls
About Playa Bowls
Playa Bowls™ is your slice of summer, anytime. Using the freshest, highest quality ingredients, Playa Bowls serves healthy, delicious açaí, pitaya, coconut bowls and smoothies with sustainability and community in mind. Born on the beach and built for the globe, Playa Bowls is your morning booster and your lunch break dream; your post-surf fix and perfect nightcap.
For more information, please visit www.playabowls.com.