DEVELOPING A STRATEGIC MARKETING PLAN

With the profusion of restaurants fighting for consumer attention and business, it can quite often be a challenge to effectively reach and attract customers. Implementing a seamless delivery model and optimizing your digital menu are crucial steps in executing a successful off-premise strategy, but it’s only half the battle. If consumers aren’t being made aware of your restaurant's delivery offerings, then you’re stifling the growth of this new revenue stream. In this third white paper, we will cover important aspects of marketing that are simple to implement and will pay off greatly for your restaurant.